•   Jumps: American Cuisine  

    Restaurant Ad, "Hour Detroit" Magazine

Project Overview

Jumps Restaurant had a limited budget for an ad in Hour Detroit. So they recruited friends and patrons to take part in a lifestyle shot that would reflect the casual flavor of the place, which faces an alley in Grosse Pointe. We shot at dusk and filled with strobe. My trick to working with “non” talent is don’t give them too much direction and don’t let them know when you are shooting.


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